Our Blog

Random ramblings, ideas and thoughts.

Posted by Russell

Doug Hall joins the conversion rate optimisation and website analytics team

Head of Internet Marketing and Conversion Rate Optimisation. Doug has extensive experience in web analytics and conversion rate optimisation and is one of the UK pioneers of multivariate testing for ecommerce websites.

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Russell
Posted by Kate

Kit Kitson strengthens our senior development team

Kit Kitson has joined our development team as Senior Developer. Kit has over seven years experience in web development and specialises in CMS and API development.

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Kate
Posted by Russell

We’re hiring

We’re are hiring. Webexpectations are looking to add some new talent to our conversion analytics team. If you’re a conversion analyst or Adwords marketing professional then take and are interested in working for one of the country’s best analytics agencies then learn more…

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Russell
Posted by Doug

Sony Music Europe – Google Analytics rollout for Brightcove video players

Our analytics team have been working with Sony Music to implement a new Google Analytics tracking system for their Brightcove video players.

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Doug
Posted by Amie

Mizuno Europe – new website launch

We’ve rolled out a smoking hot new website for Mizuno Golf, one of the world’s leading sports equipment companies.

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Amie
Posted by Kate

Developing the British Credit Trust Website

Webexpectations were asked to create a new, easy-to-use car loans website for British Credit Trust where both existing and new customers could apply for car loans online; these can be made towards a wide range of cars available on the website itself.

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Kate
Posted by Russell

Video: Amazon’s use of multivariate testing to improve website sales

Ever wondered how Amazon came to dominate online retailing? Amazon’s conversion rate is reported to be as high as 9.6%* whilst the rest of the UK

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Russell
Posted by Amie

Watch our webinar with Google and find out how to increase your website sales

Last week we successfully ran a webinar with Google UK. The webinar was targeted at financial service organisations…

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Amie
Posted by Amie

Association of Publishing Agencies – Analytics Workshop

Last week we ran a half day training workshop on Online Measurement and Google Analytics for the Association of Publishing Agencies.

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Amie
Posted by Russell

Webexpectations joins new Google Conversion Professionals programme

We’re thrilled to announce that Webexpectations has become one of the first partners to join Google’s new Conversion Professionals (GCP) programme – a network of conversion experts that specialise in growing your online business through conversion rate optimisation…

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Russell