For companies that have a new, revolutionary idea or concept explaining that concept and the benefits it can bring is crucial to getting a customer interested and ultimately winning the conversion.
Our analytics team have been working with Sony Music to implement a new Google Analytics tracking system for their Brightcove video players.
Sorce specialise in intranet, extranet and portal software with clients such as Virgin, NHS and Manchester United.
A large, well known online retailer recently appointed Webexpectations as their Email Service Provider (ESP) to plan and deliver effective email marketing campaigns with revenue as the Key Performance Indicator (KPI). However, email marketing isn’t only about driving conversions and sales. Email marketing is also used for:
Awareness – making your recipients aware of your products [...]
They use the power of conversion rate optimisation, web analytics and multivariate testing to increase website sales and deliver a better experience for their customers.
Like several of the UK’s best known brands, The May Fair Hotel’s E-Commerce team understand the power of an intensive web analytics campaign coupled with multivariate testing.
They’ve commissioned ConversionWorks to run [...]
For most hotel retailers tracking offline conversions that come in via the phone is a tricky dilemma. How do you get your web analytics package to measure and record all of your customers that decide to phone rather than book online?
Quality has always been of up-most importance for us. We passionately believe there is a right way and a wrong way to build a website and that quality isn’t something that’s optional.
Russell Sutton, the MD of Webexpectations had been asked to present a Google webinar, hosted at Google, giving the listeners a step by step process to improve their site’s profitability and boost AdWords ROI.
We will be running a webinar with Google UK next Tuesday (14th July) at 3pm.
The webinar is targeted at financial service organisations and aims to provide insight into the best techniques for improving website ROI and conversion rates.
We’re thrilled to announce that Webexpectations has become one of the first partners to join Google’s new Conversion Professionals (GCP) programme - a network of conversion experts that specialise in growing your online business through conversion rate optimisation…
