How Self Referrals Harm Your Web Analytics Data
Self referrals can be a real pain in Google Analytics and more importantly they can make it difficult to make important business decisions about your marketing.
Self referrals can be a real pain in Google Analytics and more importantly they can make it difficult to make important business decisions about your marketing.
Hard to believe I’ve been a member of the Conversion team for over 6 months now, it’s absolutely flown by and I’ve had a great time settling in!
At Webexpectations not only do we design user friendly websites that are built to convert visitors into customers we build web sites that are search engine friendly. As a Google Certified partner WE feel this is a factor of the up most importance.
Our team of conversion experts has partnered with Tottenham Hotspur to manage their online analytics and conversion rate optimisation. The partnership will focus on helping Spurs to get better insight into the performance of their website using Google Analytics combined with Multivariate Testing…
When the snow falls, you expect to sell more woolly hats and gloves. When it rains, umbrellas become the ‘must have’ accessory for the dryer pedestrian. You expect these things to happen because it is common sense but would you wager the price of a decent meal on the outcome of the weather…
Our Conversion Team were at Google’s London office last week running a conversion clinic with Google for some of Google’s top clients.
Recently, I bought a new car as my old faithful chariot was becoming uneconomical to keep running. Having put my hard earned cash in the car dealer’s hand, I was the proud owner of a very nearly new motor!
As ‘the new guy’ in the team I have noticed on numerous occasions over the last six weeks how everyone’s passion for web analytics plays a huge part in delivering value to our clients.
For companies that have a new, revolutionary idea or concept explaining that concept and the benefits it can bring is crucial to getting a customer interested and ultimately winning the conversion.
Our analytics team have been working with Sony Music to implement a new Google Analytics tracking system for their Brightcove video players.