Posted by Sheetal
They use the power of conversion rate optimisation, web analytics and multivariate testing to increase website sales and deliver a better experience for their customers.
Like several of the UK’s best known brands, The May Fair Hotel’s E-Commerce team understand the power of an intensive web analytics campaign coupled with multivariate testing.
They’ve commissioned ConversionWorks to run [...]
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Posted by Chris Head
We will be running a webinar with Google UK next Tuesday (14th July) at 3pm.
The webinar is targeted at financial service organisations and aims to provide insight into the best techniques for improving website ROI and conversion rates.
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Posted by Russell
We’re thrilled to announce that Webexpectations has become one of the first partners to join Google’s new Conversion Professionals (GCP) programme - a network of conversion experts that specialise in growing your online business through conversion rate optimisation…
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Posted by Russell
Google held their first ever eCommerce Summit last week, assembling the UK’s foremost online retailing talent with senior eCommerce managers from the likes of Dell, Dabs, Figleaves, Lastminute.com
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Posted by Russell
What the hell are FUD’s?
They’re all the little nagging questions in the back of your customer’s mind that are preventing them from buying from you. Answer your customer’s fears, uncertainties and doubts and the result is more people that feel comfortable about taking the leap and buying your products.
See how we increased conversions by 5% [...]
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Posted by Sheetal
Every day we’re exposed to calls to actions: ‘contact us’ buttons, ‘register now’ and the infamous ‘click here’ links. When used properly, calls to actions (CTAs) can help increase conversions.
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Posted by Jack
Improving sales in a falling market is a priority for any company. Although it may sound like a dream, for many websites it’s a real possibility if you have the understanding and tools to make it happen.
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Posted by Sheetal
Hello lovely web folk. We hope you’ve enjoyed looking over the new website. If you fancy having a nosey at some our past work, look no further. We’re passionate about the websites we create; so here is a taster of work from our 150+ client base to ogle over.
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Posted by Russell
By coincidence I’m signed up to receive special offer emails from easyJet both at work and on my personal email. This week I received special offers emails from the company which landed in both inboxes as usual. This time however I noticed something different - even though the content of the emails and the discount [...]
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