Our Blog

Random ramblings, ideas and thoughts.

Posted by Sheetal

What do smart companies like The May Fair Hotel do in a recession?

They use the power of conversion rate optimisation, web analytics and multivariate testing to increase website sales and deliver a better experience for their customers.
Like several of the UK’s best known brands, The May Fair Hotel’s E-Commerce team understand the power of an intensive web analytics campaign coupled with multivariate testing.
They’ve commissioned ConversionWorks to run [...]

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Sheetal
Posted by Russell

Webexpectations becomes 1st UK agency to be triple certified Google consultants

Webexpectations are the 1st and only UK agency to be tripled certified by Google. We’re now accredited as Google Analytics Authorised Consultants, Google Website Optimizer Authorised Consultants and we’re now a Google Adwords Qualified Company.
Why are the 3 badges important?
Google have formally recognised us as experts in driving targeted visitors to your site and then [...]

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Russell
Posted by Chris Head

ConversionWorks launches

Webexpectations.com Ltd has today launched a new service designed specifically for those of you that have significant traffic volumes and would like to increase the conversion rate of that traffic.
 
The “ConversionWorks” service combines four of Google’s products and uses them to measure, analyse and improve the performance of your website and traffic streams.
“As traffic [...]

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Chris Head